Editorial policy

Who writes

Pages are published by Plain Label Guide Editorial. There is no named author persona, and pages never claim that we tested, owned or used a product.

What pages rest on

  • Product ingredient facts come from the maker’s own published ingredient list, captured on a stated date. Where a maker page cannot be read automatically, the list may be captured in a browser and is labelled that way on the page.
  • A maker’s statement that a product is fragrance-free is reported as the maker’s statement and dated. It is weaker evidence than a readable ingredient list.
  • Claims made only by Amazon or another seller never count on their own.
  • If a readable ingredient list contradicts a fragrance-free claim, the product does not pass.
  • Background statements come from regulators, standards bodies, certifiers, professional societies or peer-reviewed research, and are labelled by source type.

The evidence levels and the include/reject rules are set out in the review criteria and in how we research.

Health and safety statements

Statements about health, allergy or safety are attributed to a named source and hedged (“the FDA states…”, “the manufacturer states…”). We give no medical advice and do not tell readers to treat a condition. For medical questions we point to a clinician or an allergy or dermatology society. See the medical and legal disclaimer.

Rejections and removals

A product is described as failing or avoided only when we can cite a label, certification record, recall notice or published specification. Removals are listed, with date and reason, on the removals page.

Money

Commission does not influence what is included or rejected, and we do not accept paid placements. See the affiliate disclosure.

Dates

A page’s published date is the day it first went live. Its “updated” date changes only when the content really changes, and the change is recorded in the page’s changelog. See the corrections policy.